Corporate strategy and corporate strategists: power, identity, and knowledge within the firm

Auteur :
SCHOENBERGER, E.

Description :
The A. tries to explain why whole groups of once-successful firms in a particular nation or region fail to react appropriately to new competitive conditions. There is a need to analyse corporate strategists as social agents in a particular time and place and to understand what aspects of their social being may tend systematically to produce inappropriate corporate strategies. An explanation of the origins and the power of the managerial commitments that shape strategic decisions is sought.


Type de document :
Article de périodique

Source :
Environment and planning A, issn : 0308-518X, 1994, vol. 26, n°. 3, p. 435-451, Références bibliographiques : 61 réf.

Date :
1994

Editeur :
Pays édition : Royaume-Uni, London, Pion