Univariate classification of differentiated international markets
Auteurs :HANINK, D. M.
CROMLEY, R. G.
Description :
Hotelling initiated the use of spatial analogies in assessing market differentiation. The continuum of demand points in the economies is partitioned into homogeneous segments by use of a classification algorithm that minimizes within group variation. The criteria used for classifying are two indicators of market overlap, proximity of GNP and proximity of per capita GNP. The market partitions are compared with other classifications of international markets.
Type de document :
Article de périodique
Source :
Environment and planning A, issn : 0308-518X, 1993, vol. 25, n°. 3, p. 409-424, Collation : Illustration, Références bibliographiques : 53 réf.
Date :
1993
Editeur :
Pays édition : Royaume-Uni, London, Pion
Langue :
Anglais
Anglais
Droits :
Tous droits réservés © Prodig - Bibliographie Géographique Internationale (BGI)
Tous droits réservés © Prodig - Bibliographie Géographique Internationale (BGI)