Marketing turistico a paesaggi sonori. Il caso di Parma capitale della musica

Marketing touristique et paysages sonores. Le cas de Parme, capitale de la musique

Auteur :
PAPOTTI, D.

Description :
The soundscapes investigated by geographers include also the promotion, within the marketing strategies adopted by local stakeholders, of the biographical events and of the artistic production of famous composers and musicians. The city of Parma represents an interesting case : in the last years the city built a new auditorium for concerts and a new center called The House of Music. 2007 is also the fiftieth anniversary of Arturo Toscanini's death. There will be a series of events organized to celebrate the famous music director born in Parma. - (NF)


Type de document :
Article de périodique

Source :
La Geografia nelle scuole, issn : 0431-1981, 2007, vol. 52, n°. 1, p. 15-19, nombre de pages : 5, Collation : Illustration, Références bibliographiques : 3 ref.

Date :
2007

Editeur :
Pays édition : Italie, Roma, Associazione italiana insegnanti di geografia